Fashion feature: Fur Fur Fall 2013

image:C.Hope for Style WyldeUltra avant-garde and artistically driven Fur Fur designer Koichi Chida always makes his presentations an emotional experience. In most instances, to say "you had to be there" comes across as snobby, and pretentious, but in this case, photos of the event just don't truly do it justice. But as those are the mediums we have to work with we will do our best.

It all began in a darkened, smoke filled room with what seemed like only a single candle for lighting. A young woman appeared on stage and read what, without having fluent Japanese, one could surmise was a fairytale. 

image: C.Hope for Style Wylde

Next, a second young woman appeared and began playing a haunting melody on the piano.  As she played, the crowd, which was packed with Fur Fur/Koichi Chida fans all dressed from head to toe in the label, sat enraptured by the scene unfolding before their eyes. 

image:C.Hope for Style Wylde

Just a moment or two later, after the pianist began, the models emerged clad almost entirely in black empire waisted tank dresses, with hair slicked at the crown and then ballooning into enormous pony tails. 

As the show continued the looks developed into ultra short minis with cascading ruffles, voluminous "monkey fur" coats,  leather jackets and one or two ivory gowns for accent.

image:C.Hope for Style Wylde

All of this made for an enthralling show. Of course black light and smoke aren't exactly  photography friendly, but the experience was spellbinding nonetheless, and that is what makes Fur Fur such a special label, and Koichi Chida such a creative designer.

image:C.hope for Style Wylde

 image:C.hope for Style Wylde

For more information on Fur Fur visit the label's official web home.